To move forward with the rest of the project we needed to design and create a logo and come up with a suitable studio name. We decided on ‘Link’ as it represents how the three members of the group would probably have never have become friends had they not had this shared interest in art and design and have this ‘link’.
For the logo, we agreed that there needed to be a triangle in some shape or form within the logo, as there were three of us, the three points of the triangle could represent us each. While playing around with this idea, Toni happened to use a number 4 to form the triangle, which also happened to be perfect, as we realised each of our names has four letters in them,MATT – WILL – TONI.
